Complete Branding Refresh
Major global integrator CDEC recently requested a complete refresh of its branding, including a new website, brochures and content. Awe Creative worked closely with the company to create a striking, responsive and effective site that takes visitors on a step-by-step journey to help them learn more about the company and the services it provides.
The key to this project was creating a brand image that reflected CDEC’s place as a global company working across multiple sectors. As an AV technology company, it was important to create a clear navigation that could help the wide variety of people visiting the site quickly and easily find the information they need while ensuring clarity of content despite the technical nature of CDEC’s work.
Awe Creative also worked with CDEC to develop a strong content offering, including white papers, blogs and news ensuring the site is always up to date and can reflect changing trends. This also led to the creative use of calls to action across the site to better engage visitors while showcasing the fact that CDEC is a leader in its field.
CDEC website works across mobile, tablet and cross browsers and is compliant with all web standards.