We design and build websites, online shops and apps for UK startups and e‑commerce brands. Then we make sure Google and the AI assistants can find them.
Small studio. You talk to the person doing the work. Fixed quotes, working builds every week, you own the lot at the end.
Live audit
Paste your site. We ask Claude, ChatGPT and Google AI Overview ten questions your buyers ask, live, and show you who they name.
Free · about 20 seconds · no sign-up for your first run
Marketing sites and landing pages. Written and designed around what you want people to do, then built to load fast.
Design + build. Usually 4 to 8 weeks. From £4,000 · or £480 a month over 12 months, support includedShopify and WooCommerce when they fit, our own platform, Awe Commerce, when they do not. We start at the checkout and work backwards.
Shopify · WooCommerce · Awe Commerce · Migrations From £8,000 · or £820 a month over 12 months, support includediOS, Android and web apps. Flows and a clickable prototype first so you can test it with real users before anything is coded.
Design through to store listing From £15,000 · or £1,400 a month over 12 months, support includedHand-coded front ends. No page builders. Accessible, quick, and easy for you to edit.
Also: fixing sites someone else built From £3,000 · or £400 a month over 12 months, support includedFinding where you lose people (sign-up, basket, onboarding) and fixing it.
Short engagements. 1 to 3 weeks. From £1,500Ranking on Google is half of it now. We also structure sites so ChatGPT, Claude and Google AI answers can read and quote them.
Search · answer engines · AI assistants From £1,500 to set up, then from £500 a monthYour site connected to an AI assistant, so you can change copy, add products or publish a page by asking. No CMS training.
Live on striveav.com, topav.co.uk, sitesurvey.app From £2,000 · or £320 a month over 12 months, support includedGoogle and Meta campaigns run against the pages we built, so landing page and ad are tuned together.
Google Ads · Meta Ads From £500 a month, plus your ad spendMonthly retainer after launch. Updates, fixes, small changes, hosting kept healthy.
Cancel with a month's notice From £150 a monthPrices are starting points; the quote is fixed once we have scoped the work. The monthly option spreads a build over 12 months with support included, and everything is yours at the end.
Not on the list: logo design, print, paid ads, copywriting. We know people who are good at those and will introduce you.
Recent work only: everything here shipped in 2026. Behind it, 25 years building for the web and a degree in Web Systems Development.
Website for a UK AV systems integrator. Structured so search engines and AI assistants can read it properly, with content the team updates themselves through an MCP connection.
Website · UI + UX · SEO · AEO · AIO · MCP-driven striveav.com ↗Online shop with 2,000+ AV products, quoting, business accounts and a see-it-on-your-wall screen sizing tool. Google Ads run alongside.
E-commerce · UI + UX · SEO · Google Ads · AEO · AIO · MCP-driven topav.co.uk ↗Marketing site for site-survey software used by UK field teams. Built to be answered by AI search as well as ranked by Google.
Website · AEO · AIO · MCP-driven sitesurvey.app ↗iOS and Android app. Walk Cam films each inspection point while voice-to-text writes the note. Works fully offline, syncs when signal returns. Meta Ads for acquisition.
Mobile app · iOS + Android · Meta Ads apps.apple.com/gb/app/site-survey-app ↗All four are live. Click through and have a poke around.
“Lee rebuilt our site so it is found by search engines and AI assistants, and set it up so our own team updates it just by asking. It is the first site we have had that we do not need an agency to change.”
“Two thousand products, quoting, trade accounts and the wall-sizing tool, all built by one person who understood what we sell. Enquiries come through the site now instead of over the phone.”
“The site and the app were designed together, so the marketing promise and the product match. We saw working builds every week, which took the guesswork out of the whole project.”
Awe Creative is run by Lee Moss from Haywards Heath. Most projects are one designer-developer, start to finish, with a second pair of hands brought in for bigger builds.
Yes, both, when they are the right fit. We also have our own commerce platform, Awe Commerce, which runs TopAV's shop of 2,000+ products. We built it because Shopify and WooCommerce lock down what you can change: on our own system a quoting flow, trade accounts or an AI connection is a few days' work rather than a fight with plugins. See Awe Commerce →
Websites from £4,000, online shops from £8,000, apps from £15,000, UX fixes from £1,500. Every quote is fixed before we start. Any build can be spread over 12 months with support included, so a website is from £480 a month and a shop from £820, and everything is yours at the end.
Usually four to eight weeks for a marketing site. You see a live URL every Friday from the first week, not mockups.
Yes. A lot of our web development work is taking over sites built by other agencies or on page builders and making them quick, accessible and easy to edit.
Answer engine optimisation and AI optimisation: structuring a site so ChatGPT, Claude, Perplexity and Google AI answers can read it and quote it when a buyer asks. The audit at the top of this page shows where you stand today.
Haywards Heath, West Sussex. We work with clients across the UK, mostly remotely, with site visits when a project needs them.
You hear back within one working day with questions and a ballpark. Then a fixed quote, weekly builds you can see, and at the end the code, design files, domain and hosting are all in your name.
Lee Moss, one designer-developer from start to finish, with a second pair of hands brought in for bigger builds. Twenty-five years in the industry and a degree in Web Systems Development.
A rough idea is fine. You'll hear back within one working day with questions and a ballpark.
Prefer email? hello@awecreative.co.uk
Prefer to talk? Book twenty minutes with Lee
Twenty minutes with Lee to talk through what you need. Tuesday mornings, Thursday and Friday afternoons, UK time.
Day
We design and build websites, online shops and apps for UK startups and e‑commerce brands. Then we make sure Google and the AI assistants can find them.
Small studio. You talk to the person doing the work. Fixed quotes, working builds every week, you own the lot at the end.
Live audit
Paste your site. We ask Claude, ChatGPT and Google AI Overview ten questions your buyers ask, live, and show you who they name.
Free · about 20 seconds · no sign-up for your first run
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Get a quoteWe read your site to work out what you sell and who buys it, then write ten questions a real buyer would type, at three stages of knowing what they need.
Problem — they know the pain, not the fix. {{ infoEgProblem }}
Solution — they know the kind of fix, not who provides it. {{ infoEgSolution }}
Product — they are comparing named providers, including you. {{ infoEgProduct }}
Each question goes to Claude, ChatGPT and Google AI Overview live, worded as a buyer would ask it. We keep the full answer, the providers it recommends and the sources it cites. Nothing is cached from earlier runs.
A dash means that engine did not return an answer this time, and it is left out of the totals.
Online shops get a different audit: we pick real products from your catalogue and check whether AI and Google send buyers to your listing for each one.
Strong — you are named prominently: first or second in the list, more than once, or the answer is about you.
Weak — a passing mention, buried in a list, or you only appear as a cited source.
Not named — the engine answered and recommended someone else.
The small number is how many times your name or domain appears in that answer.
Each question scores 60% for the share of engines that name you and 40% for where you rank on Google for the same search.
Problem and Solution questions each carry 40% of the total and Product questions 20%, because a buyer who already types your name is the easy case. The hard, valuable ground is being named before they know you exist.
We read your catalogue from the shop itself: Shopify and WooCommerce expose it directly, otherwise we follow the sitemap into product pages and read their structured data.
From that we pick {{ infoTested }} products spread across price and brand, preferring ones in stock with an EAN, because a barcode is how Google and the AI engines tell one product from another.
ChatGPT is asked where to buy each product in the UK right now, and we look for your domain among the sellers and links it gives.
Google is searched for "buy … UK" and in Google Shopping, for your rank and your price against the other sellers.
EAN searches Google for the barcode itself, to see whether your listing is tied to that exact product.
Schema reads the product page for Product markup with barcode, price, stock and reviews, which is what the engines rely on.
Strong — you are a listed seller, in the top three on Google, your listing is found for the barcode, or the schema is complete.
Weak — named without a link, ranked four to ten, the barcode is known but not your listing, or the schema is missing fields.
Missing — buyers are sent elsewhere, you are outside the top ten, or there is no product markup.
The small text is your Google position, or the price ChatGPT quoted for you.
Each product scores ChatGPT 35%, Google 35%, EAN 15% and schema 15%, with strong worth full marks and weak worth half. The overall score is the average across the products tested.
Where a product has no barcode the EAN check is skipped and its weight is shared across the other three.
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{{ s.meta }} {{ s.pricing }}Prices are starting points; the quote is fixed once we have scoped the work. The monthly option spreads a build over 12 months with support included, and everything is yours at the end.
Not on the list: logo design, print, paid ads, copywriting. We know people who are good at those and will introduce you.
Recent work only: everything here shipped in 2026. Behind it, 25 years building for the web and a degree in Web Systems Development.
All four are live. Click through and have a poke around.
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Awe Creative is run by Lee Moss from Haywards Heath. Most projects are one designer-developer, start to finish, with a second pair of hands brought in for bigger builds.
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A rough idea is fine. You'll hear back within one working day with questions and a ballpark.
Prefer email? hello@awecreative.co.uk
Prefer to talk? Book twenty minutes with Lee
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Twenty minutes with Lee to talk through what you need. Tuesday mornings, Thursday and Friday afternoons, UK time.
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No times free in the next three weeks. Email hello@awecreative.co.uk and we will find one.
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