Off-Site Authority & Reviews

Build trust, credibility and AEO authority beyond your website

Answer engines – like ChatGPT, Gemini, Perplexity and other AI systems – increasingly rely on off-site signals to determine whether a business is credible, trustworthy and worth recommending.

Your reputation is no longer just what appears on your own website; it is built across the entire web.

Our Off-Site Authority & Reviews service ensures that the wider digital footprint surrounding your brand is strong, consistent and signals genuine authority to both humans and AI systems.

Why Off-Site Authority Matters for AEO

AI engines prioritise trusted, authoritative sources when providing recommendations or answers. To be taken seriously, your brand must show:

Positive sentiment across external platforms
Consistent presence on reputable review and directory sites
Authentic signals of expertise
Mentions, citations and references across the wider web
Third-party validation from customers and communities

Without these signals, even the best website content may be overshadowed by competitors with stronger off-site authority.

Build Trust Where Buyers Already Are

Your prospects don't just search Google anymore – they check:

Industry directories

Review platforms

Niche communities

Reddit

Quora

Forums and Q&A sites

Supplier comparison portals

Authoritative blogs and trade publications

We ensure your business is visible, active and trusted across these touchpoints.

What's Included

Review Acquisition & Management

We help you build a steady flow of genuine customer reviews across key platforms relevant to your sector.

This strengthens your social proof and boosts your visibility in AI-generated recommendations.

Directory & Industry Listings

We create, optimise and maintain your listings across reputable directories, comparison sites and industry platforms – ensuring accuracy, consistency and completeness.

Q&A Community Engagement

We produce helpful, authoritative answers to relevant questions on platforms like Reddit and Quora, helping position you as a knowledgeable, trustworthy expert in your field.

External Blog Mentions & Citations

We help secure mentions, citations and references from reputable third-party blogs and niche publications, increasing your perceived expertise and strengthening your backlink profile.

Thought Leadership Across the Web

We seed insights, commentary and high-value contributions across external communities to improve your brand's footprint and authority signals.

Why This Matters for AEO

AI systems evaluate brands differently from search engines. They look for:

  • Broad digital consensus about your credibility
  • Evidence of real customer satisfaction
  • Clear expertise demonstrated across multiple platforms
  • Consistency of information across the web
  • Trusted third-party signals that validate your claims

The stronger your off-site authority, the more likely AI systems are to recommend your business as a trusted solution.

People trust you more.

You appear reputable, well-reviewed and active in the right places.

AI trusts you more.

Engines recognise your authority and surface you more often when users ask for recommendations.

Together, they create a powerful footprint that gives you a meaningful competitive advantage.

Ready to Build Your Off-Site Authority?

Strengthen your digital footprint and ensure AI engines recognise your credibility and expertise.

Get Your Authority Strategy

Free strategy call • See authority examples

View Pricing & Packages

See what's included • Transparent pricing